Some events are for more than just having fun! This Webinar focuses on the marketing and revenue generation aspect of special event planning. We will delve deeper into identifying your target market or ideal event guest. Attendees will learn how to develop sponsorship packages and proposals, fundraising plans, and create add-on event revenue generators. We will also discuss the importance of lead generation and ways to capture information during your event that can be utilized to increase your customer base and marketing reach. Participants will take away from this Webinar creative ways to market their events and to create value for their guests. This is perfect for small business owners, professionals, or non-profit organizations looking to utilize special events to generate revenue, brand their company, or increase customer awareness